Author Archive

One characteristic of a strategic thinker

November 17, 2009
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For a little over a year and a half now, I have been working at a public relations agency that has the reputation of having some of the most strategic thinkers in the business. I remember my first few weeks on the job, sitting aimlessly and terrified in meeting after meeting thinking to myself,...
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Posted in Public Relations, Strategic Communications | 3 Comments »

Marriage – The female brand dilemma

November 8, 2009
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I have spent nearly the last two years in the beginning stages of building my career. Considering my chosen profession, public relations, involves the process of branding, this is a topic I often find myself contemplating. How do I want the brand of Natalie Wires to be represented? In my daily job, for obvious...
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Posted in Brands, Female Empowerment | 12 Comments »

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